You might often not be aware of it, but the truth is that when you're minding your own business, happily surfing/scanning through the web, you will unknowingly be sharing information about yourself. Because just beneath the surface without your consent, third-party trackers gather, store and sell information they learn about you when you are surfing the web.
This is like leaving a trail of breadcrumbs that can be picked up and used by Big Corporations to get to know your whereabouts, preference and identity.
Though sometimes, tracking can be useful, because it does help third-party advertiser to know what might be of real interest to you which in turn will help them to serve you relevant ads which you might have been looking for, but other times, it puts your personal privacy at risk.
Is all hope with regard to online security of you privacy lost? NO! Because Mozila has indicated an interest to help you out.
The new Private Browsing with Tracking Protection in Firefox gives/allows you control over the data you share by stopping third-party trackers from following you online, implying that you can keep your personal data to yourself when surfing the web, and if for any reason you do not mind if those third-party monitor you, you still have control as to the information they can get about you when surfing the web.
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